Preferences in Steak Linked to Personality Profiles
June 30, 2008
Just in time for Father’s Day, Omaha Steaks has discovered a connection between the personality traits of individual consumers and the types of steaks they prefer. The findings of a recent informal survey conducted by the Omaha Steaks Product Development Team indicate that individual preferences in favorite steaks are directly
linked to a well-defined group of common personality characteristics.
Here are the team’s observations:
Those who prefer…..
– Filet Mignons are mild-mannered, tender-hearted, meticulous and enjoy simple elegance.
– Ribeyes are even-tempered, strive for balance in life and have laid-back attitudes with a bit of a maverick spirit.
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– Strip Loins are passionate and somewhat indulgent, with strong personalities and take-charge attitudes.
– Top Sirloins are mainstream with down to earth attitudes and a “what you see is what you get” philosophy of life.
“For generations, our customers have indicated that steaks make a great Father’s Day gift,” said Omaha Steaks Senior Vice President and family owner Todd imon. “Our recent survey was designed to help customers to determine exactly which steaks their Dads would enjoy most.”